NEOM: Saudi Arabia's $500B Future City Project
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Enterprise Campaign Validation
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2 min read
NEOM's $500B vision required validating tourism campaigns across UAE/KSA markets. They tested with AI-personnas representing leisure, business & UHNWI travelers.
The Result:
Kantar-quality insights in 48 hours vs 6 months. Cost savings: 85%.
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Market Research Analysis
Victoria's Secret
The Result:Insights in minutes using AI personas.
Identified 3 strategies to recapture lost market share.
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2 min read
Victoria's Secret needed to understand why younger consumers were abandoning the brand. Traditional research takes 6 weeks and cost $$$$.
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Strategy & Insights Agency
Team Red Dot
The Result: One analyst operating at the output of a team — without field research budget.
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4 min read
80+ market research reports generated
80% reduction in research time vs. manual GWI & desktop process
Synthetic personas, consumer surveys & sentiment
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Advertising and Marketing Agency
Radix Media Mena
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4 min read
The Result:
In depth research for high end jewelry brand
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Venture Capital & Accelerator
Brinc - Venture Capital and Accelerator
A full market-research package per founder.
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3 min read
Built live, in 15 minutes instead of weeks.
Competitor landscape, market sizing, pricing bands & segments, generated in-session.
Faster Clarity for founders without adding to mentor workload.
The Result:
Faster clarity without extended timelines or mentor workload.
Entrepreneurship Center
SHERAA (Sharjah Entrepreneurship Center)
80 founders pressure-tested their go-to-market in four weeks – not months.
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2 min read
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Technical Product Manager
Feras Shammout
59,000 buyers identified and $10k in research fees saved – on a complex AI product.
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2 min read
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CPG Validation . Pilot
NAPCO National
Three pet-food concepts tested against 50+ cat-owner segments – before a dollar of launch spend.
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3 min read
Cohort Founder . 2025
Omar Mokhtar
A strong product with fuzzy messaging – turned into a pitch that finally landed.
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2 min read
Early-Stage Founder/ EdTech
Counsello (Mustafa Abbas)
Mustafa had domain expertise but needed technical execution. With LAILA, he turned his mentoring platform concept into an MVP and gained marketing confidence.
Domain expertise paired with the market evidence to act on it.
Messaging tested before build, not after.
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2 min read
Our VISION
Shaping Futures, Exceeding Expectations
We envision a future where every idea is nurtured from concept to consumer, creating products people love. Together, we're crafting a world where innovation leads to better products and lasting impact. We empower the next generation of innovators to create with heart, purpose and passion, driving meaningful and sustainable change.
Our Values
Vision
We thrive on creativity, dynamic problem solving and daring innovation.
Openness
We think diverse people and bold ideas make the world go-round. We are always eager to learn and grow.
Integrity
Honesty and integrity? When you care about what you do and who you are, it’s an imperative.
Consistency
High Standards, inclusivity, teamwork and empathy - we don’t just row, we synchronize our strokes toward a common horizon. Our compass never wavers.
Excellence
Pushing boundaries and raising the bar, greatness is our gravitational pull.
Sustainability
Cutting waste and reducing landfill isn’t just a trend, it’s our future and a big part of what excites us about this technology.
See what LAILA can do for you
Ready to Test Your Next Decision?
Pressure-test concepts, messaging, and positioning with buyers. Get validation and clear next steps.
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